07-29-2025, 01:06 PM
Automotive CRM software is designed to help dealerships manage leads, track customer interactions, and automate sales workflows. It supports automotive customer relationship management by offering features like:
- Lead capture from multiple channels (website, walk-ins, campaigns)
- Test drive scheduling and follow-up automation
- Inventory integration and real-time updates
- Service reminders and customer lifecycle tracking
- Integration with DMS, email, and telephony systems